2024 Video  Report: Unlock the Secrets to Video Engagement Success

Discover data-backed strategies to boost retention, drive engagement, and maximize ROI across platforms.

 

Over three months, we analyzed 1,500 videos posted by media publishers across platforms like TikTok, Instagram, and YouTube to uncover actionable strategies for success.

 

Here’s a sneak peek at our findings:

• Talking Heads Drive Engagement: Videos featuring Talking Heads saw a 20% higher engagement rate.
• Short-Form Wins: Videos 90-120 seconds long delivered the highest retention rates.
• Interactive Overlays Boost Results: Adding captions or overlays improved retention by 15%.