The $13 Billion Omnicom-IPG Megamerger: What Publishers Need to Know About the Future of Ad Revenue
This comprehensive analysis on how publishers can navigate the changing landscape through AI adoption, video content, and direct advertiser...
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Adam Hua
Dec 5, 2024
The AI Voice Revolution in Publishing: Building Trust Through Thoughtful Integration
Discover how major publishers like SF Chronicle and TIME are using AI voice narration as a strategic gateway to build audience trust in AI-enhanced...
AI-for-Publishers
Video
Editorial
Audio
Adam Hua
Dec 4, 2024
Refresh or Regress: Why Your Video Strategy is Losing 45% of Its Traffic
Learn why publishers who fail to refresh video content see a drop in traffic. Discover the proven refresh cycles that use to maintain growth and...
Video
Audience Development
Adam Hua
Nov 18, 2024
Video Advertising: Spending Surges, But Challenges Remain
Video advertising landscape is rapidly evolving, with surging budgets and shifting consumer behaviors. Learn key trends that shaping the video ad...
Video
Industry-Trends
Monetization
Revenue
Adam Hua
Nov 14, 2024
The Rise of Hidden Keywords: Digital Publishers' Latest Traffic Generation Hack
Discover how digital publishers are boosting TikTok visibility using invisible keywords, driving 15-25% more website traffic. Learn emerging social...
Video
social
Audience Development
Adam Hua
Oct 22, 2024
Aeon Case Study: A Media Brand Reignites Its Digital Archive with Aeon Video
Historic Black media brand revitalizes its digital archive with Aeon video, boosting revenue, engagement, and preserving cultural legacy.
Company-News
Video
Case Study
Adam Hua
Oct 22, 2024
Case Study: Aeon Boosts Bookings by 10% for Major Travel Media Publisher
Aeon travel videos deliver exceptional results: dramatically increased video engagement rates, substantially higher user interaction, and significant...
Company-News
Video
Case Study
Aeon Content Team
Oct 17, 2024
Videos Are Good for SEO – Here’s How to Maximize Their Impact
Embedded videos can significantly boost your website's SEO by improving search rankings, increasing user engagement, and enhancing content...
Video
Adam Hua
Oct 10, 2024
10 Tips to Improve Your Video Strategy: Examples by Generation
Enhance your video strategy with 10 expert tips tailored to engage different generations that will help you boost conversions across various...
Video
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