TikTok in America 2025: AI, Video, and the Turning Point for a Digital Powerhouse
In the summer of 2025, TikTok stands as a cultural and commercial force in the United States, yet its future has never been more uncertain. The...
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In the summer of 2025, TikTok stands as a cultural and commercial force in the United States, yet its future has never been more uncertain. The...
Recent advancements in large language models (LLMs) are ushering in a new era of digital commerce, with both Anthropic's Claude and OpenAI's ChatGPT...
Explore a comprehensive analysis of Google’s Offerwall, launched in June 2025 as a strategic response to the digital publishing crisis triggered by...
AI fueled Shein’s rapid rise by enabling instant trend prediction, personalized shopping, and ultra-fast supply chains, but also accelerated...
Eighteen months ago, AI in consumer brands was mostly experimental, limited to pilot projects in marketing and customer service, with only 29% of...
Instagram is now allowing public professional content—especially videos and Reels—to be indexed by Google, expanding reach beyond the app and making...
Discover what the first AI-generated, nationally broadcasted Kalshi commercial reveals about the benefits and challenges of AI video production, and...
Video-centric and creator-led social proof is transforming commerce media, with brands and publishers leveraging user-generated videos, influencer...
The 2025 Nielsen Annual Marketing Report shows marketers responding to economic caution and rapid tech change by focusing on efficiency, data-driven...
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