The Publisher's Dilemma: The Gap Between Video Ad Demand and Content Reality
Discover how leading publishers are navigating the shift from awareness to performance-based video advertising while adapting to emerging trends and...
The only resource exclusively for publishers
Revenue
Subscribe to learn about new product features, the latest in technology, solutions, and updates.
Adam Hua
Mar 7, 2025
Five Misconceptions About AI in Media Publishing
AI in media: hype or help? This report tackles common fears about AI's role in publishing, offering a balanced view with real-world examples and...
AI-for-Publishers
Industry-Trends
Case Study
Revenue
Editorial
Adam Hua
Feb 28, 2025
The Billion Dollar Revenue Engine Reshaping Digital Publishing
The analysis examines how publishers can maximize revenue through cross-platform integration, and emerging opportunities in Connected TV advertising.
AI-for-Publishers
Video
Revenue
Ai in advertising
Adam Hua
Feb 27, 2025
Case Study: Food Publisher Acquires Audiences Using AI-Assisted Video
Learn how a leading Food Publisher transformed their digital content strategy, reducing user acquisition costs by 10% while creating assets 5x faster.
AI-for-Publishers
Industry-Trends
Case Study
Revenue
Adam Hua
Feb 13, 2025
A Case for Scaling Video Investment: Wired.com vs TheVerge.com
An in-depth analysis comparing wired.com and theverge.com reveals how strategic video investment drives 2.3x higher revenue per impression and 78.55%...
Industry-Trends
Revenue
Adam Hua
Feb 4, 2025
Video Monetization in 2025: Five Proven Publisher Strategies
A comprehensive analysis of video revenue strategies for publishers in 2025, examining verified case studies from major media companies. Visit now!
Industry-Trends
Revenue
Adam Hua
Jan 23, 2025
Future-Proofing Publisher Revenue: The App-Based Monetization Opportunity
Future-proofing publisher revenue through mobile apps: How media companies can leverage $150B in-app purchase market to create sustainable revenue...
Industry-Trends
Revenue
Adam Hua
Jan 23, 2025
The Great Advertising Reset: Publishers Must Evolve as Brands Shift from Human to AI-Agent Marketing
Explore the shifting dynamics of digital advertising, examining how publishers can balance AI optimization with human-centric marketing channels.
Industry-Trends
Revenue
Editorial
Adam Hua
Jan 4, 2025
Media's New Power Play: Reuters-Gannett Deal Shows Innovation in Content Bundling
Explore how Reuters-Gannett collaboration sets new standards for media partnerships and creates sustainable competitive advantages over AI solutions.
Industry-Trends
Revenue
Editorial
Sign up for our newsletter
Be the first to know about releases and industry news and insights.
.jpg "Blog CTA Image (1)")