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The Rise of AI in Consumer Brands: Shaping User Expectations for Media Publishers
AI is reshaping consumer expectations—media publishers must adapt or fall behind. Discover how AI-driven personalization, dynamic paywalls, and ad...
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Adam Hua
Mar 20, 2025
Is Programmatic Advertising on the Open Web Truly F*cked?
The digital advertising landscape is shifting from programmatic open web advertising to direct brand-publisher partnerships. This change is driven by...
AI-for-Publishers
Video
Industry-Trends
Adam Hua
Mar 12, 2025
If Content is King, Then Video Volume is Queen: The Algorithmic Advantage.
Discover why video volume is the secret weapon for digital dominance in 2025. Learn how algorithms reward consistency, why high-frequency creators...
AI-for-Publishers
Video
Industry-Trends
Adam Hua
Feb 28, 2025
The Billion Dollar Revenue Engine Reshaping Digital Publishing
The analysis examines how publishers can maximize revenue through cross-platform integration, and emerging opportunities in Connected TV advertising.
AI-for-Publishers
Video
Revenue
Ai in advertising
Adam Hua
Dec 27, 2024
2025 Media Publisher Trends: The New Era of Product-minded Publishers
Explore five transformative trends reshaping media publishing in 2025. Learn how publishers can capture $200M+ in new revenue opportunities through...
AI-for-Publishers
Video
Industry-Trends
Revenue
Editorial
Adam Hua
Dec 19, 2024
The Transformation of Digital Publishing: Navigating AI-licensing deals in a Video Dominate Business Model
Learn how publishers can leverage video content and AI-powered personalization to maintain direct audience relationships while navigating potential...
AI-for-Publishers
Video
Revenue
Ai in advertising
Adam Hua
Dec 11, 2024
The $13 Billion Omnicom-IPG Megamerger: What Publishers Need to Know About the Future of Ad Revenue
This comprehensive analysis on how publishers can navigate the changing landscape through AI adoption, video content, and direct advertiser...
AI-for-Publishers
Video
Revenue
Ai in advertising
Adam Hua
Dec 5, 2024
The AI Voice Revolution in Publishing: Building Trust Through Thoughtful Integration
Discover how major publishers like SF Chronicle and TIME are using AI voice narration as a strategic gateway to build audience trust in AI-enhanced...
AI-for-Publishers
Video
Editorial
Audio
Adam Hua
Dec 4, 2024
Refresh or Regress: Why Your Video Strategy is Losing 45% of Its Traffic
Learn why publishers who fail to refresh video content see a drop in traffic. Discover the proven refresh cycles that use to maintain growth and...
Video
Audience Development
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